This is the ninth and last session of PhD Plus Commercialization skills series.
Steve Blank has described a startup as simply an organization in search of a scalable, repeatable business model. But what's a business model? We will use the story of Square as told in the company's IPO roadshow alongside a framework—the business model canvas—to distinguish these various various moving parts and how they fit together.
:: PLEASE WATCH ::
:: ADDITIONAL SOURCES OF INTEREST ::
Osterwalder, Pigneur, et al. (2009) Business Model Generation - Preview.
Strategyzer (2011). Business Model Canvas Explained.
INSTRUCTOR
David Touve, Senior Director, Applied Innovations and New Ventures, Batten Institute, Darden School of Business
Registration
Please register to receive the zoom link and email reminders.