Analytical Thinking

Do you dream of seeing your byline in the New York Review of Books or The Atlantic? Or maybe your thoughts on what medieval France can tell us about Taylor Swift can’t be confined by the boundaries of an academic article or short op-ed.

This is the final session of the PhD Plus Business in Society: Adding value with your PhD skills series.

This is the sixth session of the PhD Plus Business in Society: Adding value with your PhD skills series.

This is the fifth session of the PhD Plus Business in Society: Adding value with your PhD skills series.

This is the third session of the PhD Plus Business in Society: Adding value with your PhD skills series.

This is the second session of the 5-week Ph.D. Plus Fall 2023 Foundations Series. 

Humans make sense of their world through stories. By using story structure to communicate your research, you can engage your audience’s curiosity and emotions, taking them along with you on your journey of discovery.

In this session, we will learn and practice basic principles of writing in plain language. 

"Plain language" is a way of communicating information simply and efficiently to your audiences. By using plain language, you relieve your reader (or listener) of the extra effort required to interpret jargon or process long sentences.  

Now that you know your audience – their interests and motivations – what message do you want to communicate to them? In this session we will learn how to determine your own goals and find the best medium through which to achieve that goal. We will use the Message Tool to frame your messages in ways that connect with your target audience. 

Have you ever heard anyone say, "know your audience"? That's great advice, but how do you do it? In this session, we will explore a variety of ways of getting to know your audience, even if you don’t know who your audience may be at this point.