Skills Series

Communicating Research

Writing Op-Eds: Translating Your Research to a Broad Audience (Fall 2022)

This series on public writing will help PhD students in arts, humanities, and social science (AHSS) convert their academic writing and research to make it more accessible for broad audiences. Specifically, these sessions will delve into the strategies and mechanics of writing op-eds (opinion-editorials) and how they differ from academic writing.  

This series has four sessions in total over Zoom. The speaker, Dr. Brian Rosenwald, a UVA PhD alum, will share his personal stories about becoming a public writer, and discuss the day-to-day work and lessons learned for those interested in similar careers. You’ll learn about career pathways in public scholarship, how to apply PhD skills more broadly, and get a deep dive into op-ed writing with an opportunity to practice and receive feedback. Please see dates and details in the links below:

  1. An Overview of Public Writing, the Dos and Don’ts (October 11, Tuesday, 4-5:30 PM)
  2. Writing for the Public as a Career for PhDs (October 18, Tuesday, 4-5:00 PM)
  3. How to Build an Op-Ed (October 25, Tuesday, 4-5:30 PM)
  4. Workshopping Your Op-Ed Ideas (November 1, Tuesday, 4-5:30 PM)

Instructor

Brian Rosenwald, Ph.D. - Dr. Rosenwald is a scholar in residence at the Partnership for Effective Public Administration and Leadership Ethics at the University of Pennsylvania, an instructor at Penn, and author of Talk Radio’s America: How an Industry Took Over a Political Party That Took Over the United States. He serves as the Editor-In-Chief of Made By History, a Washington Post history section, and as a political analyst for NBC10 Philadelphia. His work intersects four disciplines— history, political science, media studies, and communications. His scholarly interests include Congress, the media, public policy, and the Supreme Court. He also has significant interests in the substance of public policy and in helping scholars to reach a wider audience with their work. 

Register here for the series.

 

Research Communication Series, Level 1 (RCS L1)

This is an introductory workshop series that exposes PhD students and postdocs to the fundamentals of communicating their research with non-specialist audiences. RCS L1 is offered Fall, Spring, and Summer. Enrollment is unlimited online, but may be limited depending on space for in-person offerings. Students who complete 3 out of 4 sessions receive a PhD+ credential.

Typical Topics: 

  • Audience Analysis
  • Message Design: And-But-Therefore
  • Intro to Writing in Plain Language
  • Designing Effective Slides
  • Physical Presence: Vocal Quality 

 

Research Communication Series, Level 2 (RCS L2)

This is an intermediary workshop series that encourages PhD students and postdocs to apply techniques of communicating their research with non-specialist audiences. RCS L2 is offered Fall and Spring. Enrollment is by application and is limited. Students who complete 3 out of 4 sessions receive a PhD+ credential.

Typical Topics: 

  • Message Design: The Message Tool
  • Writing in Plain Language, cont
  • Managing Jargon
  • Physical Presence: Body Language 

 

Special Topics

These individual workshops introduce topics related to communicating research. They are open to all UVA PhD students and postdocs. Enrollment is unlimited online, but may be limited depending on space for in-person offerings.

  • Using Analogies to Explain Complex Ideas
  • Handling Q&A
  • Giving and Receiving Constructive Feedback
  • Made to Stick: Evaluating your Message
  • International Perspectives on Research Communication 
  • Using Social Media to Communicate your Research 
  • Communicating with Policymakers 
  • The Gift of Listening
  • Speak Easy 
  • Careers in Science Communication